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Marketing FAQ of the Day: What Are 5er Rounds and Why Should I Do Them?
- DAB Marketing
- Aug 23
- 3 min read
Updated: Aug 25
If you run a pressure washing, window cleaning, or paver sealing business and you are not doing 5er Rounds, you are leaving money on the table.
So, what are they?
5er Rounds mean this. After you finish a job, you knock on the five closest doors around your current customer and let those neighbors know what you just did, what services you offer, and how you can help them too. If they aren’t there you can leave a call to action postcard or flyer that says you were there and recently serviced your neighbors home. Call for a quote.
It is simple. It is free. And it works. A LOT!
Why 5er Rounds Work So Well
Borrowed Trust
When a neighbor sees your truck parked outside and knows their friend or fellow homeowner just hired you for a house wash, window cleaning, or paver sealing job, half the battle is already won. They do not have to wonder if you are legit because someone they know already trusted you.
Instant Credibility
People are naturally skeptical of service contractors showing up out of nowhere. But when you can point and say, “We are the company that just pressure washed John’s driveway right here,” or “We just cleaned their windows this morning,” you are building on credibility you did not have to earn from scratch.
Zero Ad Spend and Maximum Impact
Most contractors spend hundreds or even thousands on postcards, ads, and mailers. The easiest lead is literally right next door. 5er Rounds cost nothing but a few minutes of your time, yet they can add thousands in extra revenue every month.
Turn Every Job Into a Marketing Hub
Every project is more than just one paycheck. It is a chance to multiply your pipeline. One house wash can turn into three or four more. One paver sealing project can spark interest for the entire street. If you treat every jobsite like a mini marketing hub, you can create pockets of momentum in each neighborhood you serve.
How to Do 5er Rounds Without Feeling Pushy
The goal is not to be aggressive. It is to be helpful. A simple approach works best.
👉 “Hey, we just finished cleaning your neighbor’s driveway and windows. Since we are already here with the equipment, I wanted to let you know we could take care of yours too and save you the hassle of scheduling another day.”
Quick. Conversational. Non threatening.
The Ripple Effect
The truth is, neighbors talk. When you knock on five doors, you are not just introducing your service. You are planting seeds. Even if they do not book today, they will remember that their neighbor down the street used you for pressure washing or paver sealing. That often turns into calls a week, a month, or even a season later.
5er Rounds create compound growth. One job leads to five more. Those five can spark another five. Before long, you are not just doing jobs—you are taking over neighborhoods.
Bottom Line
5er Rounds are one of the most underrated and underused marketing tactics for pressure washing, window cleaning, and paver sealing contractors. They are free, fast, and proven.
If you want to multiply revenue without burning cash on ads, make it a habit. Every driveway, every roof, every paver sealing project means five more conversations.
Your neighbor’s trust is the best ad you will ever run.
Need help with some door hangers or flyers? Reach out today!
